News

What we’ve learnt about Black Friday Sales
At THP this is officially our 2nd celebration of the Black Friday sales, and we cannot be more excited to spend it with you. To say the least, last year we had our training wheels on, feeling our way around the digital space where this year we are more confident with the online world and all it has to offer. Black Friday has taken over the festive season and you will see many retailers like us running this sale period for more than just the day (you heard it here first)... Read more...
What was hot over the spring racing season!
As many of your know we are based in Melbourne, and nothing screams more ‘Melbourne’ than the spring racing season. For those who don’t know, the spring racing carnival is run from august through to November with various group 1 races such as the Cox Plate, Caulfield Cup and most famously, The Melbourne Cup. With the Melbourne Cup landing on Tuesday the 1st of November in the midst of Victoria’s El Nino weather trough we thought we would show you some of this seasons best buys for the races and... Read more...
How To Find The Perfect Hat
Well, we’ve been in the hat business for over 40 years now (if you haven’t heard) and this is one of the most popular questions we get ask. “Guys, how do I know what hat is the best fit for my head???” Our response normally goes along the lines of “Well, try a couple on and see what you feel most confident in” however, around half of you now prefer shopping online and don’t have the luxury of try before you buy so let’s explore some options based on your... Read more...
Things to do around THP, with the kids
As the weather is getting warmer and the summer school holidays on the horizon, we thought it would be a good idea to give you some things to do in and around west Melbourne. These are activities you can do to or from us at THP and will create family memories for years to come! Explore Queen Victoria Market You know this one was coming. Of course, while you are buying and browsing some of your favourite hats you should take a break (or two) to have a look at... Read more...
The up’s and downs of running an online store.
As you all now we have been running our business for well over 40 years now and with that comes heaps of customer service experience, tricks of the trade and many styles that have come and gone. We like to think that we are the Melbourne hat experts at THP, but the online scape is a different universe all together. We were once ‘newbies’ in this new digital world. We had no idea how to get on google, start up social media or heaven forbid make a TikTok!!! But now... Read more...
Our Promise To You
At THP we believe that our customers are our family – not as a cold business statement that we feel like we *have* to say, but this view is a fundamental cornerstone of our business model. Our favourite thing to do down at the QVM is build relationships with our customers. Whether you are a local who comes down a couple of times a week to buy your groceries, someone who lives hours away looking for a great place to buy their hats for the year or even if you... Read more...
INTRODUCING TILLY’S
At The Hat Project Melbourne we pride ourselves on having a wide range of hats so that we can always find our customers the perfect fit. In order to do this we spend months and months scoping out a broad range of brands and styles that follow current trends, favourites and accessory staples. As part of our research this year we have decided to stock Tilley hats (How exciting!!!)Tilly is a Canadian brand that originated in the 1980’s with a focus on sustainability. In 2022 more than 65% of their hats will... Read more...
In Honour of the Queen
With the passing of Queen Elizabeth II, many around the world are in shock and have paid their tributes to a lady who has served for the most part of her life. As many of us in the commonwealth mourn the only monarch we have ever known, we at The Hat Project will be halting our blog for the week. This is in alignment with businesses and practices in Britain. We will resume our blog next week and be back to normal function after today.   Read more...
Hat History - The Hat Tax
Yep, you read the title right, once upon time hats were taxed in the same way alcohol and petrol are now! Between the years 17-84 and 1811 the UK government in particular, Prime Minister William Pitt, imposed a tax for all hat lovers (can you imagine!!). Hat sellers had to purchase a licence from the government in order to sell hats and prices increased due to these tax arrangements. Why a tax on hats you ask? Well, the government believed that this tax would directly be impacting the rich (those... Read more...
Reflecting on our time at the Night Market
Winter brings many things; sleep-ins, hot drinks, the flu and (of course) the Queen Vic Night market. With the market closing this Wednesday we thought we would write a little bit about our favourite moments at the QVM.Our favourite things: Meeting and seeing all of you! As cheesy and corny as it sounds our favourite thing was to meet and chat to our customers and followers. If you haven’t already, our latest reel on Instagram (posted 27/8) shows how busy the shop got on some of those nights however if... Read more...
Gift Ideas for Dad
Father’s Day is *just* under 3 weeks away (September 4th) and with that comes dad jokes, brunches, helping out with the chores and most of all… spending quality time with the father figures in your life!This joyous day comes with one annoying aspect -what to get for the people who say they ‘don’t want anything’Well, at THP we thought we would run you through 3 of our top picks for Father’s Day – to take some of the stress out of the day. Feel Good in a Flat CapFlat caps have... Read more...
Fun Fact of the Month
We thought we would have a little fun at THP and provide you all with a fun fact (or 2) a month to enhance your hat knowledge and *hopefully* encourage your hat passion!Sowithout further adue, here is our first hat fact!  In 1571, Elisabeth I had a law which entailed that males over the age of 7 had to wear a woolen cap on Holydays and Sundays. This was due to the Queen wanting to support the wool industry at the time! See source here for more info! Read more...